Well excuse me, Larabar. Or is it General Mills I should apologize to? General Mills, the massive corporate giant of the food industry, bought Larabar back in 2008. And apparently transparency is not one of their values.
I sent a question via the contact form on Larabar’s website this past Sunday out of curiosity about their ingredients. I asked what kind of dates they use in their products as I wanted to know the micronutrients–as is true for many fruits, there are different varieties of dates and each one varies in their micros. As a paying customer about to ingest their product I didn’t feel my question was out of line.
Anyways, here’s the response.
There you have it. “The information about the dates used in Larabar is not available to share.” Makes me feel all warm and tingly inside. You can put lipstick on a pig, but it’s still a pig. Next time you tell someone to buzz off, just say it. No need to spew 5 paragraphs of lawyer speak.
As for our dates? They’re grown in California and we buy them locally from a lovely small business in Golden, Colorado. We pick them up ourselves from Ashley. She’s a delightful person.
If you have any other questions regarding our ingredients, don’t hesitate to ask. We’ll greet that inquiry with a smile and full transparency.
